I am not an old photographer, but I have been shooting long enough to have a file cabinet full of film and a few storage boxes filled with magazines, postcards, brochures and many other incarnations of printed materials. I can honestly say, these “tear sheets” that I have collected over the years are a nuisance. They take up space, they are chaotically filed and they are beginning to show wear from years of neglect in my garage. I have considered going through the boxes and scanning the documents or individual magazine pages to store them on a hard drive and recycle the boxes as well as my print legacy, but I can’t seem to follow through with this personal threat. Instead my old “tear sheets” collect dust in my garage and I collect URLs for all of my current and likely my future projects. Occasionally I will see a printed piece with my photos and magazines still publish stories with pictures, but more and more of my work and visual content in general ends up online. A recent story in the magazine Fast Company about Energy Recovery, Inc., a company I have been working with for the past year made me think about this process in a new way. While more people will have access to my photos if they are published online, I still feel a sense of nostalgia for the printed image.
http://www.fastcoexist.com/1681490/our-pipes-are-full-of-power-that-were-wasting
This Jazz Times piece covering the opening of the SFJAZZ Center features 10 of my photos http://jazztimes.com/articles/71542-sfjazz-center-is-open-for-business
Would it have been better to see 2 small photos in the print version?
Today the majority of my work is destined for the web. Every business needs a website and every website needs photos. I am happy to oblige and fill webpages with my photography.
If only I could find thetime to update my own website http://www.scottchernis.com/
Here is a sample of recent shoots for new website designs
http://www.microprobe.com/?v=true
http://www.pacificfertilitycenter.com/fertility-specialists/our-fertility-specialists
http://www.energyrecovery.com/
The clear space saving benefit of digital publication is worth noting. The exponential reach of the web published piece is irrefutable but I do like to see a poster or billboard every once in awhile. Perhaps my recently published book “10 Years With Intersection The Jazz Series” will satisfy this need for the short term, although the press release is only viewable online
Scott Chernis 